Privacy Policy

Effective Date: 1st November 2024

 

Thank you for visiting Little Roadmap. Your privacy is important to us, and this Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, www.littleroadmap.com (the “Site”).

1. Information We Collect

We may collect the following types of information:

  1. Personal Information: Information you provide directly, such as:
    • Contact details: Your name, email address, and any information you voluntarily share when subscribing to our newsletter, downloading resources, or filling out a contact form.
    • Account information: If we offer account creation in the future, we may collect username, password, and preferences.
  2. Usage Data: Automatically collected information, including:
    • Device information: IP address, browser type, and operating system.
    • Activity data: Pages you visit, the time spent on those pages, referring/exit pages, and click patterns.
  3. Cookies and Tracking Technologies:
    • Cookies: Small data files stored on your device to improve user experience and analyze traffic.
    • Web beacons and pixels: Used to understand user interactions with emails and content.

2. How We Use Your Information

We use the information we collect for purposes such as:

  • Providing and managing the Site: To ensure the smooth operation of our services.
  • Improving user experience: To understand user behavior and optimize our content and design.
  • Marketing and communication: To send you newsletters, promotions, and content updates (only if you opt in).
  • Analytics and research: To analyze traffic patterns and gather demographic information for future improvements.
  • Security and fraud prevention: To protect the Site from unauthorized access and malicious activities.

Legal Basis for Processing (if GDPR applies):

  • Consent: When you give us permission to process your information (e.g., subscribing to our newsletter).
  • Contractual necessity: To fulfill a contract with you, such as providing access to content you request.
  • Legitimate interests: For purposes like fraud prevention and improving our services.

3. How We Share Your Information

We do not sell or trade your personal data. However, we may share your information in the following circumstances:

  • Service Providers: We may use third-party services (like email marketing platforms, hosting services, or analytics providers) to perform functions on our behalf. These providers have access to your information only to the extent necessary to perform their tasks.
  • Business Transfers: If we are involved in a merger, acquisition, or asset sale, your information may be transferred.
  • Legal Compliance: We may disclose your information if required to do so by law or in response to valid legal requests.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to collect and track information. Types of cookies we use:

  • Essential cookies: Necessary for the operation of the Site.
  • Performance cookies: Help us understand how visitors interact with the Site and improve functionality.
  • Marketing cookies: Used to display relevant ads to you (if applicable).

Managing Cookies: You can disable cookies through your browser settings, but doing so may impact your user experience.

5. Your Choices and Rights

Depending on your location, you may have specific rights related to your personal data:

  • Access and Rectification: Request access to your data or correct any inaccuracies.
  • Data Portability: Receive a copy of your data in a structured, commonly used format.
  • Data Erasure: Request the deletion of your personal data, subject to legal obligations.
  • Restrict Processing: Limit how we use your data in certain circumstances.
  • Withdraw Consent: You can withdraw your consent for data processing at any time, especially for marketing purposes.

How to Exercise Your Rights: Contact us at [email protected].

6. Security of Your Information

We use commercially reasonable measures to protect your data. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Security Practices:

  • Use of encryption (SSL) for data transmission.
  • Regular security audits and updates.

7. International Data Transfers

If you are accessing the Site from outside the United States, be aware that your information may be transferred, stored, and processed in the United States. We ensure that adequate safeguards are in place to protect your data when transferred internationally.

8. Third-Party Links and Services

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these sites and encourage you to review their privacy policies.

9. Children’s Privacy

Our Site is not intended for children under 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child under 13, please contact us to have it removed.

10. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Effective Date.” We encourage you to review this policy periodically.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: